Last updated April 14, 2010
International Information collected on this site may be stored and processed in the U.S. or any other country in which Salma or its affiliates, subsidiaries or agents maintain facilities and by using this site, you consent to any such transfer of information outside of your country. Salma abides by the safe harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use and retention of data from the European Union. By using this site and providing personal information to us, you consent to any such transfer of information outside of your country. Be advised that personal information may be made available, without your knowledge, to the United States government or its agencies, or those of governments in any other country where we or our service providers store or process personal information, under a lawful order made in that country.
Collection and Use of Information
In general, you can peruse our Website without telling us who you are or revealing any personal information about yourself. At various times, you may decide to provide us with your personal information. You should know that we receive and may store all personal information that you provide to us through whatever means you provide such information (through our Website, via e-mail, over the telephone, etc.). Personal information means any information that may be used to identify an individual, including, but not limited to, a first and last name, home, billing or other physical address or email address as well as any information associated with the foregoing. In addition to your contact information, we may collect information about your purchases, billing address, shipping address, gender, occupation, birthday, marital status, anniversary, interests, phone number or other contact information, and credit card information. We may combine the information you provide to us over time and we may combine such information with information that is publicly available, collected through data collection devices, and information that we receive from our partners, affiliates and other third parties.
Use of Your Personal Information
We may use the information we collect about you to:
Facilitate your purchases and provide the services you request,
Confirm and track your order,
Respond to your inquiries and requests,
Compare and review your personal information for errors, omissions and accuracy,
Prevent and detect fraud or abuse,
Improve our Website, service, product offerings, marketing and promotional efforts, and overall customer experience,
Identify your product and service preferences,
Understand our customer demographics, preferences, interests, and behavior, and
Contact you (via email, postal mail, or telephone) regarding products and services (of Salma or its partners) that we believe may be of interest to you.
Personal Information that we May Share with Others
In certain circumstances, we may share your personal information with trusted partners.
Service Providers: We use trusted third-party service providers to perform certain services on our behalf, including: shipping, payment processing, data storage/management, webhosting, web analytics, fulfillment, assembly, marketing, mailing, emailing, etc. These service providers only receive personal information if such information is needed to perform their function(s), and they are not authorized to use any personal information for any other purpose(s) other than the purpose(s) set forth by Salma.
Special Events: If you choose to participate in a special event (for example, a promotion, contest, or sweepstakes), Salma may share your personal information with those organizations participating in the applicable event. Unless we tell you otherwise in connection with a special event, these third parties do not use your information for any other purpose other than to manage the event. We may authorize trusted partners to send you information about products and services that may be of interest to you.
Partners: Salma may provide information to carefully selected partners. In such cases, we might share and/or cross-reference information, including personal information about you that will enable such persons or entities to contact you regarding products and services that may be of interest to you, such as financing services for purchasing Salma products.
Compliance with Law and Fraud Protection: We may, and you authorize us to use and disclose any information, including personal information: (1) we deem necessary, in our sole discretion, to comply with any applicable law, regulation, legal process, or governmental request; (2) in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any personal or as otherwise required by law; (3) to other companies and organizations for credit fraud protection and risk reduction; and (4) to enforce any agreement we have with you.
Business Transfer: Your personal information may be disclosed as part of any merger, sale of company assets or acquisition, as well as in the event of an insolvency, bankruptcy or receivership, in which personal information would be transferred as one of the business assets of the company.
Anonymous Information We might create anonymous records from personal information by excluding information (e.g., your name) that makes the information personally identifiable to you. We may use these records for internal purposes, such as analyzing usage patterns so that we may enhance our services, and we also reserve the right to use and disclose any information in such records at our discretion.
Comments We value all of your comments, feedback, testimonials, etc., which may help us improve our website, products, and services. By making such submissions to us, you assign your rights in the submissions to us, as described in the "Submissions" section of our Terms and Conditions page.
Other Uses of Your Information
IP Address. When you visit our Website, Salma collects your IP address to, among other things, help diagnose problems with its server, administer and tune the operation of its website, analyze trends, track traffic patterns, gather demographic information for aggregate use, and track the date and duration of each session within our website. Your IP address may also be used in combination with your personal information to prevent fraud or abuse, customize your shopping experience, improve our website, customer service, products, and promotional efforts, and to understand your preferences, patterns and interests.
Data Collection Devices, such as Cookies; In some instances, Salma may collect data through cookies, web logs, web beacons (pixel gifs or action tags) and other monitoring technologies to enhance your browsing and shopping experience on our website. "Cookies" are small bits of information that are stored by your web browser on your computer's hard drive to gather information about your activities on our website. Web beacons are small strings of code placed on a web page or within an email for the purpose of transferring information.
Children under 13
Salma does not knowingly collect personal information from children under the age of 13. If we learn that we have collected personally identifiable information from a child under the age of 13, we will delete that data from our systems. Please visit the FTC's website at www.ftc.gov for tips on protecting children's privacy online.
Salma is committed to the protection of the personally identifiable information that you share with us. We use many security technologies, organizational measures, and procedures to help protect your personally identifiable information from unauthorized access, use or disclosure. While we strive to safeguard your personal information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure and, accordingly, we cannot guarantee or warrant the security of any information you disclose or transmit to us.
Accessing and Updating Your Information
If the personally identifiable information Salma has gathered from you changes or you would like to access, correct, or delete such information, we will gladly provide you access to, correct, or delete (to the extent allowed by law) any personal information we have collected about you. To request access to, a correction to, or deletion of your personal information, please send an e-mail to firstname.lastname@example.org or contact one of our diamond and jewelry consultants at one of our showrooms.
We want to communicate with you, but only if you want to continue to hear from us.
To opt out of receiving email promotions you can send us an email: (1) you can send us an email directing us of your wish to unsubscribe; or (2) write to Customer Service at one of our showrooms.
Opting out of communication with us does not have any effect on our communications with you via telephone or email related to your orders with us. It also does not affect our use of your non-personally identifiable information.